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Saturn Brand Quality Grades and U.S. Market Shares
This page gives Saturn's Quality Grades for model years 1985-1989, 1990-1994, 1995-1999, 2000-2004, 2005-2006, and 1985-2006, its U.S. new car market shares for calendar years 1989, 1994, 1999, 2004, and 2009, its changes in market share from 1985 to these years, its changes in market share from 2000 to 2004 and 2009, its U.S. new light vehicle market shares for calendar years 1989, 1994, 1999, 2004, and 2009, and charts plotting Saturn's U.S. new car market shares for calendar years 1985, 1986, 1987, 1988, 1989, 1990, 1991, 1992, 1993, 1994, 1995, 1996, 1997, 1998, 1999, 2000, 2001, 2002, 2003, 2004, 2005, 2006, 2007, 2008, and 2009 and its U.S. new light vehicle market shares for the same years. Quality Grades are a rating of reliability and durability of car and truck models within the Saturn brand and are based on Consumer Reports' worst vehicle tables and its reliability charts/tables.
Saturn's Quality Grades
Saturn's Quality Grades for model years 1985-1989, 1990-1994, 1995-1999, 2000-2004, 2005-2006, and 1985-2006 are given below.
| |
Model Years |
Quality Grade |
| xxxxx |
1985-1989 |
No Grade |
| |
1990-1994 |
Good |
| |
1995-1999 |
Good |
| |
2000-2004 |
Worst |
| |
2005-2006 |
Poor |
| |
1985-2006 |
Poor |
Possible Quality Grades, from best to worst, are: Excellent, Better, Good, Middling, Poor, Worse, and Worst.
The Saturn brand was General Motors' attempt at matching Toyota quality, and today is one of four GM brands that have become defunct since 1985 (5 if the short-lived Geo line is included and 6 if the Saab line, now in limbo, is included).
For contrast and comparison, the Quality Grades of the Toyota brand (with the best record) are all Excellent and the Quality Grades of the Chevrolet brand (with the worst record) are all Worst.
The criteria for each grade for each model-year period are given near the bottom of this page.
Saturn's U.S. New Car Market Shares
Saturn's U.S. new car market shares for calendar years 1989, 1994, 1999, 2004, and 2009, together with its changes in market share from 2000 to 2004 and 2009, are given next. Market shares are rounded to the nearest hundredth.
| |
Calendar Year |
U.S. New Car Market Share |
Percent Change in U.S. Share from 2000 |
|
| xxxx |
1989 |
N.A. |
|
|
| |
1994 |
0.03 |
|
|
| |
1999 |
0.03 |
|
|
| |
2004 |
0.02 |
-46% |
|
| |
2009 |
0.01 |
-81% |
|
For contrast and comparison, from 2000 to 2009 Toyota's grew 65% and Chevrolet's fell 1%.
A chart of Saturn's U.S. new car market shares expressed in percent for calendar years 1985, 1986, 1987, 1988, 1989, 1990, 1991, 1992, 1993, 1994, 1995, 1996, 1997, 1998, 1999, 2000, 2001, 2002, 2003, 2004, 2005, 2006, 2007, 2008, and 2009 is given below. For contrast and comparison, Toyota's and Chevrolet's U.S. new car market shares are plotted as well.
Saturn's U.S. New Light Vehicle Market Shares
Saturn's U.S. new light vehicle market shares for calendar years 1989, 1994, 1999, 2004, and 2009, together with its changes in market share from 2000 to 2004 and 2009, are given next. Market shares are rounded to the nearest hundredth.
| |
Calendar Year |
U.S. New Light Vehicle Market Share |
Percent Change in U.S. Share from 2000 |
|
| xxxx |
1989 |
N.A. |
|
|
| |
1994 |
0.02 |
|
|
| |
1999 |
0.01 |
|
|
| |
2004 |
0.01 |
-20% |
|
| |
2009 |
0.01 |
-55% |
|
A chart of Saturn's U.S. new light vehicle market shares expressed in percent for calendar years 1985, 1986, 1987, 1988, 1989, 1990, 1991, 1992, 1993, 1994, 1995, 1996, 1997, 1998, 1999, 2000, 2001, 2002, 2003, 2004, 2005, 2006, 2007, 2008, and 2009 is given below. For contrast and comparison, Toyota's and Chevrolet's U.S. new light vehicle market shares are plotted as well.
Reference Info
By convention, cars include sedans, coupes, convertibles, hatchbacks, and wagons, light trucks include SUVs (including crossover), minivans, and pickup trucks, and light vehicles include cars and light trucks.
The requirements for a Quality Grade are given below. In listing the requirements, the following abbreviations are used:
CA = a 6-year-old model entry in CR's Cars to Avoid, also termed Vehicles to Avoid
RT = a 6-year-old model entry in CR's Reliability Tables.
Grades for the 5-model-year groups 1985-1989, 1990-1994, 1995-1999, and 2000-2004 are earned as follows:
Excellent: 0 CAs and at least 21 RTs
Better: 0 CAs and 11 to 20 RTs
Good: 0 CAs and 5 to 10 RTs
Middling: 1 or 2 CAs and 10 or more RTs
Poor: 3 to 5 CAs
Worse: 6 to 8 CAs
Worst: 9 or more CAs
Some brands have many more CAs than are required for a grade of Worst. For example, Chevrolet has 59 CAs.
Grades for model years 2005-2006 are earned as follows:
Excellent: 0 CAs and at least 9 RTs
Better: 0 CAs and 5 to 8 RTs
Good: 0 CAs and 3 or 4 RTs
Middling: 1 CA and 4 or more RTs
Poor: 2 CAs
Worse: 3 or 4 CAs
Worst: 5 or more CAs
Some brands have many more CAs than are required for a grade of Worst. For example, Chevrolet has 28 CAs.
Grades for model years 1985-2006 are earned as follows:
Excellent: 0 CAs and at least 21 RTs
Better: 0 CAs and 11 to 20 RTs
Good: 0 CAs and 5 to 10 RTs
Middling: 1 to 8 CAs and 40 or more RTs
Poor: 9 to 26 CAs
Worse: 27 or 39 CAs
Worst: 40 or more CAs
Some brands have many more CAs than are required for a grade of Worst. For example, Chevrolet has 234 CAs.
This page was created in November of 2012.
AutoOnInfo.net: Helping to inform consumers which autos and brands are better than good and worse than bad since 2001.
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